Laika
The Electronic Commerce Platform for Leader Pets in Colombia and the Region
The dream
Laika, a Colombian startup created by a pair of dreamy siblings Camilo and Manuela Sanchez, came to Kubo for help in developing a platform that would bring together products and services for pets in one place, they found an everyday problem:
“My sister has a dog and a cat, and she always had to go back and forth for different things. On the one hand, food; on the other, the vet. She thought that there needed to be a place where everything was brought together.


The collaboration
Thanks to the collaboration with Kubo, we were able to develop the first version of an innovative platform that offers a wide range of services and products for pets, all available for purchase online. Today, this platform has successfully expanded to several Latin American countries, consolidating its position as the leading application in its category.
The solution
A digital electronic commerce platform was developed to the measure, which allowed:
- Grow rapidly in the market with mobile applications and web interfaces.
- He made the first investment rounds to become the leading company of Electronic Commerce for pets and one of the most relevant in the region.
- Manage the logistics and demand process.

The result
One of the most prominent aspects of this project was the design of intuitive and attractive user interfaces, which contributed significantly to improve the user's purchase experience.
Laika, entrepreneurship focused on pet products and services already has US $ 65 million in financing rounds, of which US $ 48 million comes from its last series B at the beginning of 2022, led by SoftBank.
US $ 65M collected: In financing rounds.
User growth: Increase in Laika users base from the platform launch to the current date.